By On Oct 24, 2018 Business Plan
So whats included in a business plan, and how do you put one together? Simply stated, a business plan conveys your business goals, the strategies you will use to meet them, potential problems that may confront your business and ways to solve them, the organizational structure of your business (including titles and responsibilities), and finally, the amount of capital required to finance your venture and keep it going until it breaks even.
Most books on business planning seem to be aimed at these startup business owners. Theres one good reason for that: As the least experienced of the potential plan writers, they are probably most appreciative of the guidance. However, it is a mistake to think that only cash-starved startups need business plans. Business owners find plans useful at all stages of their companies existence, whether they are seeking financing or trying to figure out how to invest a surplus.
Depending on what you are using it for, a useful business plan can be any length, from a scrawl on the back of an envelope to, in the case of an especially detailed plan describing a complex enterprise, more than 100 pages. A typical business plan runs 15 to 20 pages, but theres room for wide variation from that norm.
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