By On Oct 31, 2018 Business Plan
So whats included in a business plan, and how do you put one together? Simply stated, a business plan conveys your business goals, the strategies you will use to meet them, potential problems that may confront your business and ways to solve them, the organizational structure of your business (including titles and responsibilities), and finally, the amount of capital required to finance your venture and keep it going until it breaks even.
The big difference between the presentation and working plans is in the details of appearance and polish. A working plan may be run off on the office printer and stapled together at one corner. A presentation plan should be printed by a high-quality printer, probably using color. It must be bound expertly into a booklet that is durable and easy to read. It should include graphics such as charts, graphs, tables and illustrations.
A plan intended strictly for internal use may also omit some elements that would be important in one aimed at someone outside the firm. You probably do not need to include an appendix with resumes of key executives, for example. Nor would a working plan especially benefit from, say, product photos.
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