By On Nov 05, 2018 Business Plan
Business plans tend to have a lot of elements in common, like cash flow projections and marketing plans. And many of them share certain objectives as well, such as raising money or persuading a partner to join the firm. But business plans are not all the same any more than all businesses are.
The purpose of your plan also determines its length. If you want to use your plan to seek millions of dollars in seed capital to start a risky venture, you may have to do a lot of explaining and convincing. If you are just going to use your plan for internal purposes to manage an ongoing business, a much more abbreviated version should be fine.
Most books on business planning seem to be aimed at these startup business owners. Theres one good reason for that: As the least experienced of the potential plan writers, they are probably most appreciative of the guidance. However, it is a mistake to think that only cash-starved startups need business plans. Business owners find plans useful at all stages of their companies existence, whether they are seeking financing or trying to figure out how to invest a surplus.
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